Description: The Soulful Art of Persuasion by Jason Harris Discover the 11 habits that will guide you to become authentically persuasive. FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description THE SOULFUL ART OF PERSUASION is a revolutionary guide to becoming a master influencer through the cultivation of character-building habits that are essential to personal growth and sustained business success. Jason Harris, CEO and President of one of the worlds fastest growing and most successful creative agencies, Mekanism, argues that genuine persuasion in the 21st century is about developing character rather than relying on the easy tactics of flattery, manipulation, and short-term gains. It is about engaging rather than insisting and listening versus exploiting; it is about developing empathy and communicating your values. Most importantly, it is about winning others over to your point of view by understanding their needs rather than focusing on the pursuit of self-centered goals. Based on his experience in and out of the boardroom, and drawing on the latest research on trust, influence, and habit formation, Harris shows that to be persuasive in a culture plagued by deception means rejecting the ethos of the quick sell or the temptation to close, and embracing the commitment of putting your true self forward for the long game.Through instructive and entertaining stories, Harris lays out the 11 habits that will guide you to become authentically persuasive, including * Developing a curiosity about other people * Becoming the person others want to be around * Practicing generosity through gestures big and small, and * Earning respect through collaboration rather than intimidationPersuasion today is about collaboration rather than winning. It is about personal excellence, sharing the stage and respecting other peoples motivations and values. In THE SOULFUL ART OF PERSUASION, Jason Harris helps to show you the way Author Biography Jason Harris is the CEO of the award-winning creative agency Mekanism and the cofounder of the Creative Alliance. Harris works closely with brands through a blend of soul and science to create provocative campaigns that engage audiences. Iconic brands include Peloton, Ben & Jerrys, Miller Coors, HBO, and the United Nations. Under his leadership, Mekanism was named to Ad Ages Agency A-list and twice to their Best Places to Work, and to Creativitys Creativity 50. Harris has been named in the Top 10 Most In?uential Social Impact Leaders, as well as the 4As list of "100 People Who Make Advertising Great." His methods are studied at Harvard Business School.THESOULFULART.COM Review Nobody knows more about the art of selling ideas than Jason Harris. This book is a peek inside the mind that some of the biggest companies in the world rely on to launch their products. And now anyone can apply these principles. Read it. -- Ryan Holiday, New York Times bestselling author of The Obstacle Is the Way and Ego Is the EnemyIve seen firsthand how the successful application of these tools can be truly transformative. These habit-forming lessons flat-out work, and this book will be your new secret weapon. -- John Foley, founder and CEO of Peloton"The Soulful Art of Persuasion isnt about winning. It is focused on building relationships, blending appreciation and collaboration to ensure success. Its a business book about Karma, and as you give, you will receive." - Dave Stever, CMO, Ben & Jerrys Long Description THE SOULFUL ART OF PERSUASION is a revolutionary guide to becoming a master influencer through the cultivation of character-building habits that are essential to personal growth and sustained business success. Jason Harris, CEO and President of one of the worlds fastest growing and most successful creative agencies, Mekanism, argues that genuine persuasion in the 21st century is about developing character rather than relying on the easy tactics of flattery, manipulation, and short-term gains. It is about engaging rather than insisting and listening versus exploiting; it is about developing empathy and communicating your values. Most importantly, it is about winning others over to your point of view by understanding their needs rather than focusing on the pursuit of self-centered goals. Based on his experience in and out of the boardroom, and drawing on the latest research on trust, influence, and habit formation, Harris shows that to be persuasive in a culture plagued by deception means rejecting the ethos of the quick sell or the temptation to close, and embracing the commitment of putting your true self forward for the long game.Through instructive and entertaining stories, Harris lays out the 11 habits that will guide you to become authentically persuasive, including * Developing a curiosity about other people* Becoming the person others want to be around* Practicing generosity through gestures big and small, and* Earning respect through collaboration rather than intimidationPersuasion today is about collaboration rather than winning. It is about personal excellence, sharing the stage and respecting other peoples motivations and values. In THE SOULFUL ART OF PERSUASION , Jason Harris helps to show you the way Review Quote Nobody knows more about the art of selling ideas than Jason Harris. This book is a peek inside the mind that some of the biggest companies in the world rely on to launch their products. And now anyone can apply these principles. Read it. Promotional "Headline" Discover the 11 habits that will guide you to become authentically persuasive. Details ISBN1529304164 Author Jason Harris Pages 304 Year 2019 ISBN-10 1529304164 ISBN-13 9781529304169 Format Paperback Imprint Nicholas Brealey Publishing Place of Publication London Country of Publication United Kingdom Publisher John Murray Press Publication Date 2019-09-12 Subtitle The 11 Habits That Will Make Anyone A Master Influencer DEWEY 153.852 Short Title The Soulful Art of Persuasion Language English UK Release Date 2019-09-12 Audience General NZ Release Date 2019-09-23 AU Release Date 2019-09-23 We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:136454860;
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ISBN-13: 9781529304169
Book Title: The Soulful Art of Persuasion: the 11 Habits That Will Make Anyone a Master Influencer
Item Height: 214mm
Item Width: 132mm
Author: Jason Harris
Format: Paperback
Language: English
Topic: Popular Psychology
Publisher: John Murray Press
Publication Year: 2019
Type: Textbook
Item Weight: 309g
Number of Pages: 304 Pages