Blue Ocean Strategy : How to Create Uncontested Market Space and

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Publication Name: Harvard Business Review Press

Book Title: Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant

Number of Pages: 256 Pages

Language: English

Publisher: Harvard Business Review Press

Item Height: 1 in

Topic: Leadership, Marketing / General, International / Marketing, Management, Strategic Planning

Publication Year: 2005

Illustrator: Yes

Genre: Business & Economics

Item Weight: 19.9 Oz

Item Length: 9.5 in

Author: W. Chan Kim, Renée A. Mauborgne

Item Width: 6.4 in

Format: Hardcover